Give a brief description of the solution (AKA your product). This is their AHA moment - finally they've found a solution to the difficulties and struggles they've been having in their biz!
Describe the problem in greater detail here. Use situations that are relatable and words that evoke strong emotions. Don't be too technical or use words that are hard to understand - keep it as clear and simple as possible!
List all of the ways your client will benefit from your offer. Make it worth their while (and money!)
List all of the ways your client will benefit from your offer. Make it worth their while (and money!)
List all of the ways your client will benefit from your offer. Make it worth their while (and money!)
List all of the ways your client will benefit from your offer. Make it worth their while (and money!)
Use this space to talk about the pricing of your program or offering. Sales pages can easily turn very overwhelming, so the more you can simplify and break things up, the better.
List your client's main pain points here. Use relatable problems that cause stress in their biz.
List your client's main pain points here. Use relatable problems that cause stress in their biz.
List your client's main pain points here. Use relatable problems that cause stress in their biz.
List your client's main pain points here. Use relatable problems that cause stress in their biz.
List your client's main pain points here. Use relatable problems that cause stress in their biz.
Honestly, you can use this canvas to talk about anything you want. It's a great space to divide "anything* up into 3 parts!
You could also use this canvas to talk about the sign up process! What do customers have to have prepared before buying/participating?
If you could divide your offer into 3 components, what would they be? This doesn't have to be super specific - we'll get to that later!
Use this space to talk about the structure of your program or offering. Sales pages can easily turn very overwhelming, so the more you can simplify and break things up, the better.
Use this space to talk a little bit about yourself, why you're qualified to be selling this, and about your level of expertise. Don't be too formal, it's not a job resume! Use the same language that you'd use when talking to a friend. It's a great way to talk about what you've learned in your business, how you can help others, and why you want to your buyers to succeed. Pro tip - if you're just trying to make money, you'll fall short. You have to sincerely believe your product will help people.
Use one sentence from their review that packs the most punch!
People don’t want to read long reviews - use one sentence from their review that packs the most punch!
Use one sentence from their review that packs the most punch!
People don’t want to read long reviews - use one sentence from their review that packs the most punch!
If you have a course, or an offer that's broken down into different parts, you can talk about the modules here! Or you can list any other shining star things you offer/include!
If you have a course, or an offer that's broken down into different parts, you can talk about the modules here! Or you can list any other shining star things you offer/include!
If you have a course, or an offer that's broken down into different parts, you can talk about the modules here! Or you can list any other shining star things you offer/include!
If you have a course, or an offer that's broken down into different parts, you can talk about the modules here! Or you can list any other shining star things you offer/include!
They've reached the end of the page, use this space to seal the deal. Make sure you've answered any questions that may arise, and that you've addressed all concerns they may have.